CBS 01/17/2019
It's the simple meme that's taking over your social media feeds: the
"10 Year Challenge," where users upload side-by-side photos of
themselves from a decade ago and now.
But it might not be so simple.
Facebook on Wednesday distanced
itself from the "10 Year Challenge" after an article set off speculation
that the social media giant could be secretly mining data from the
photos to improve its facial recognition algorithms. It's a scenario
that those who have studied social media companies don't rule out,
despite Facebook's denials.
The photo challenge gives Facebook "a
perfect storm for machine learning," said Amy Webb, a professor at NYU
Stern School of Business with an upcoming book about how artificial
intelligence can manipulate humans.
"It presented Facebook with a
terrified opportunity to learn, to train their systems to better
recognize small changes" in users' appearances, she told CBS News.
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